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Spatula City!

meyer cookware ewert design group

 IHA International Housewares Show – Chicago 2013

The Original Spatula City – Watch the Commerical

It’s time for the International Housewares Show again in Chicago! We’re proud to show off our biggest and best design to date for Meyer. From a conceptual sketch through designing the details of workstations, this project evolved into the largest exhibit on the show floor in a matter of months. Design challenges were solved within four weeks and then Metro Exhibits had approximately six (6) weeks to produce the components. Finally installation teams have about five days to unpack the crates, set it up, merchandise the product and be ready for show time. And then four days later, I&D  teams have three days to take it all down and pack it up. Makes the three-ring circus seem easy!

Going on now March 2-5 2013 || McCormick Center, Chicago USA  

PORTFOLIO -Explore sketches and photos of Meyer exhibit

SPATULA CITY – Must Watch! Best Housewares related video ever!

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Photo Credit: Metro Exhibits

 


We Must Ask the Question:

Was the direction of the new McDonald’s brand architecture influenced by a 2003 road trip from New York to Chicago? Perhaps by a rest stop at Exit #59 along I-80 in Maumee, Ohio? Hmmm… Read more…